ABOUT

Savor the Moment

HINEMOS is an ancient Japanese word meaning a whole day.
We brew a variety of sake,
promising sensational experiences to you.

CONCEPT

BUY NOW

The moment to contemplate begins
to shine: Dry sparkling.

DRY
11%

Announcing the start of
the night:Sparkling Japanese sake.

SWEET
5%

Versatile for a variety of dishes,
a cloudy all-rounder.

SWEET
5%

Enhancing the dinner experience,
Fragrant and luxurious junmai daiginjo.

DRY
11%

The ultimate finale
with a dessert rice wine.

SWEET
15%

An appropriate elegance for the finale,
A pure rice ginjo that elevates the ingredients.

DRY
14%

Adorning the beginning of midnight,
Red-colored sake.

SWEET
5%

A flavor that deepens as the night grows late.
A rich pure rice sake with depth and sharpness.

DRY
16%

Vividly illuminating the deep night,
Apple-acid pure rice sake.

DRY
15%

The aroma of smoked, cedar, and grains.
A complex and rich aged sake.

DRY
15%

Refreshing like a lemon,
A gentle effervescence rising with the sun.

SWEET
9%

Resembling a pale morning,
A clear sake with the sweetness of amazake.

SWEET
2%

BREWERY

HINEMOS is produced by Shunsaku Yuasa, the 12th generation of the Moriyama Sake Brewery, which has been in business for over 300 years. In July 2021, HINEMOS moved from Aichi Prefecture, where it was founded, to Odawara City, Kanagawa Prefecture, where it is brewing sake in an unprecedented refrigerated warehouse.

While most sake breweries make sake during the cold autumn and winter months, Moriyama Sake Brewery brews sake in a refrigerated warehouse where the temperature is uniform throughout the year. This allows us to brew sake regardless of the season, dramatically improving the number of trial runs.

AWARD

HINEMOS has received various prestigious awards worldwide.

The International Wine Challenge (IWC) is one of the world's most prestigious blind tasting boards, founded in 1984. The SAKE division has grown exponentially since it was founded in 2007, making it the largest and most influential event of the Sake Review Board outside Japan.

WHERE TO BUY

  • Nakameguro store

    Nakameguro store

    ADDRESS
    1F Birukawa Building, 3-3-6 Kamimeguro, Meguro-ku, Tokyo 153-0051
    OPEN
    13:00 - 21:00
  • Tokyu Plaza Harajuku “Harakado” store

    Tokyu Plaza Harajuku “Harakado” store

    ADDRESS
    Block 107, 1F, 6-31-21 Jingumae, Shibuya-ku, Tokyo 150-0001
    OPEN
    11:00 - 21:00